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Insights & thoughts to stay updated with latest in marketing technology

How to make your inactive users active again to increase your email subscriber base

“To target inactive list or not?  That is the question” – Modern day Deliverability Shakespearean quote 🙂 We are aware of...

Tejas Pitkar
May 10, 2018
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Our First AI/ML Training Was An Instant Hit with Modern Marketers

This industry-first initiative told us marketers are looking for ways to get ahead of the curve ‘Without data, you’re just another person with an o...

Kedar Parikh
May 4, 2018
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Make your email marketing a success with advanced analytics on Netcore Smartech dashboard

Actionable Analytics, Automation, ROI Attribution Modelling, and AI/ML – all on one platform Email Marketing remains an evergreen, immensely credib...

Ritu Poddar
April 13, 2018
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How Netcore improved High Priority / OTP Delivery Report processing time from 2 hrs to 5 secs

We improved the DLR processing time for high-priority messages viz. OTP from 2hrs to 5 secs, with more than 99% efficiency. An SMS delayed is an op...

Anil Shukla
April 11, 2018
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Dear last year, thank you, you were Fab!

Welcome FY18-19, Netcorians are going to make you even better! Our fourth quarterly company meeting for the previous FY17-18, on April 02 2018, res...

Ritu Poddar
April 6, 2018
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Hallo! Exactly when are you planning to send that email?

Ten long years ago in January of 2007, the New York Times published an article titled ‘Anywhere the Eye Can See, It’s Likely to See an Ad’, a comme...

Arpan Das
April 4, 2018
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4 Marketing Use Cases for AI

Hyper-personalise Your Campaigns with Smart Segmentation Mass marketing is ancient history. Artificial Intelligence (AI) enables marketers to creat...

Zalak Bhavsar
March 21, 2018
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Your consumers are embracing Artificial Intelligence. Are you?

Hey marketer, why you should just let AI help you Most of us don’t think even for a second while clicking on product recommendations that Ama...

Zalak Bhavsar
March 19, 2018
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GoAir’s ROI soared to the skies with 8X growth – you can do it too!

Using Actionable Analytics to Re-engage the Customer As one of India’s leading aviation companies, GoAir does a pretty amazing job of operating 230...

Isha Malte
March 11, 2018
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AdTech + Martech = MadTech & why that is AWWWEsome!

These are interesting times. An open letter to the Modern Marketer… Hey marketer, What’s marketing today if not a cat & mouse game betwee...

Zalak Bhavsar
March 9, 2018
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6+ Billion

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