Insights & thoughts to stay updated with latest in marketing technology

The Rainbow of Martech Services

Who does not like seeing a rainbow in the sky? It is one of most amazing visual treats – simple yet elegant, unexpectedly mesmerising. It quickly b...

Kunal Wadia
November 2, 2017
Read More >

Dig Deeper: How AxisDirect achieved 20X surge in Browser Push Notification Opt-ins

Marketing Automation Platform + Consultancy Services = Double Delight AxisDirect is the flagship brand under Axis Securities Limited, a 100% subsid...

Forum Sheth
November 1, 2017
Read More >

3 Most Effective Conversion Funnels for BFSI

You know how much efforts and investment you are putting in achieving your business goal. Analysing the success versus failure is as important as t...

Siddhesh Rane
October 31, 2017
Read More >

20 Creative Ways to use Browser Push Notifications

We all know the benefits of having fresh fruits and vegetables. But unless we have them regularly, we cannot see the results. We have been talking ...

Ritu Poddar
October 25, 2017
Read More >

Unleash the Untold Potential of Unsubscribes

With all the effort that goes into getting an email into a subscribed inbox, and more importantly, getting it opened, the last thing an email marke...

Sabir Shaikh
October 24, 2017
Read More >

Darwinise the Dinosaurs

Change is the only constant, we say. A bit cliché, but when it comes to Netcore, it’s really true! I’ve been working with Netcore since two y...

Sebastian Rodriguez
October 12, 2017
Read More >

Sending Offers to Customers for Items they have Already Purchased?

One of my friends was planning a vacation and he started his search for best packages online as well as through emails and apps of several travel c...

Pushkaraj Phule
October 11, 2017
Read More >

The Warriors’ Story – How Agile WAR Room helped us Achieve the Unimaginable!

The ultimate measure of a man is not where he stands in moments of comfort and convenience, but where he stands at times of challenge and controver...

Sourish Bose
October 10, 2017
Read More >

4 Tips to Improve your Email Open Rates

Sending marketing or transactional emails is all in a day’s work for marketers today. However, how do you actually ensure that the mail you spent s...

Read More >

Does Stealth Marketing Exist in the Digital Era?

Today, can you imagine a ten minutes of your awake time when you are not bombarded with any sort of advertisement? Would it surprise you to learn t...

Shyam George
October 5, 2017
Read More >
10+ Billion

Customer Connects

4+ Billion

Events daily

5+ Billion

Emails sent monthly

2+ Billion

SMS sent monthly