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Insights & thoughts to stay updated with latest in marketing technology

Looking at AI adoption at your organisation? We’ve compiled a checklist of all the cru...

‘85% of executives believe AI will change business, but only 20% of the companies are using it in some way, and just 5% make extensive use of...

Debopriya Das
June 21, 2018
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AI is Marketer’s Strongest Ally Today

You can wait for AI. AI won’t wait for you. Any growth marketer today will tell you this. AI is playing a pivotal role in enabling marketers to mak...

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How to Retain your App Users using AI

Planning, designing and executing marketing campaigns to get users to download your app take a heavy toll on your resources. On top of that, 24% of...

Pritama Sarkar
June 1, 2018
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In a Consumer-driven age, India finds its own Martech evangelists

Marketing is today at the forefront of a major tech disruption catalysed by an explosion of Internet-based technologies. Brands today want to go wh...

Zalak Bhavsar
May 31, 2018
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The Martech Marathon 12×25 is here, people!

First things first! Netcore and CNBC TV18 present the ultimate in knowledge-share on marketing technology or Martech: This is the Martech Marathon ...

Zalak Bhavsar
May 22, 2018
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Protect your Marketing Budget from Rising SMS Costs

The rising SMS costs are proving to be a classic case of ‘Who Moved My Cheese’ for the Digital marketer. Just when the Indian modern marketer is fi...

Zalak Bhavsar
May 17, 2018
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How to make your inactive users active again to increase your email subscriber base

“To target inactive list or not?  That is the question” – Modern day Deliverability Shakespearean quote 🙂 We are aware of...

Tejas Pitkar
May 10, 2018
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Our First AI/ML Training Was An Instant Hit with Modern Marketers

This industry-first initiative told us marketers are looking for ways to get ahead of the curve ‘Without data, you’re just another person with an o...

Kedar Parikh
May 4, 2018
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Make your email marketing a success with advanced analytics on Netcore Smartech dashboard

Actionable Analytics, Automation, ROI Attribution Modelling, and AI/ML – all on one platform Email Marketing remains an evergreen, immensely credib...

Ritu Poddar
April 13, 2018
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How Netcore improved High Priority / OTP Delivery Report processing time from 2 hrs to 5 secs

We improved the DLR processing time for high-priority messages viz. OTP from 2hrs to 5 secs, with more than 99% efficiency. An SMS delayed is an op...

Anil Shukla
April 11, 2018
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