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Insights & thoughts to stay updated with latest in marketing technology

The Five R in E-Commerce and Browser Push Notifications

“We see our customers as invited guests to a party, and we are the hosts. It’s our job every day to make every important aspect of the ...

Ritu Poddar
September 19, 2017
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Why Email Deliverability is Vital for Every Email Marketing Strategy?

If your local takeaway place delivers food to your place correctly, and if all this happens quickly and without any glitch, then its delivery is do...

Tejas Pitkar
September 14, 2017
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15 Ways BFSI Sector can Benefit from Browser Push Notifications

It’s been years that I actually visited a bank or met an agent to enquire about mutual funds, ULIPs home loans, or credit cards. Everything i...

Ritu Poddar
September 12, 2017
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Create Smart Segments Through Analytics

My friend often checks out gardening products like flower pots, fertilisers, plants, and decorative items. She has a dream of having her own small ...

Kunal Sakariya
September 7, 2017
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Top 6 Qualities of Marketing Technologists [Men of Technology]

Traditionally, the marketing and advertising experts were highly innovative in coming up with ideal plans for building product interest and gaining...

Siddhesh Rane
September 6, 2017
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66 Most Important Metrics Every Marketer Must Measure Across Channels

A friend of mine is on a weight loss program, following a strict diet and exercise regime. He maintains a detailed chart of how much calories he co...

Ankur Dave
September 5, 2017
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Marketing Automation: Today and Tomorrow!

Marketing Automation is a buzzword in the marketing technology space today. We often talk about automation in the context of making our mundane mar...

Sanjay Tarafdar
August 17, 2017
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Browser Push Notifications – More Powerful Than Ever!

Browser Push Notifications (BPN), no marketer is unaware of the immense capability it has as a channel. This channel has carved out a special place...

Ritu Poddar
August 16, 2017
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Dig Deeper: How HelloTravel used Netcore Smartech to Boost Customer Engagement by 115%

User-Friendly Technology. Commendable Support. Remarkable results A leading online marketplace, HelloTravel offers amazing travel packages and holi...

Forum Sheth
August 9, 2017
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7 Proven Email Marketing Tips for Start-ups

Email marketing can be the most valuable tool to help new businesses gain visibility at a relatively low cost. While social media marketing or onli...

Sabir Shaikh
August 8, 2017
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